Our Web Accessibility Policy

At InSIGHTful Low Vision, we are committed to ensuring digital accessibility for everyone, particularly individuals living with visual impairments. We believe that the internet should be an inclusive space, and we continuously strive to improve the user experience for all visitors by applying relevant accessibility standards.

Our Commitment

Accessibility is not an afterthought for us; it is a core pillar of our mission. As a marketing agency specializing in the low vision community, we understand that our digital presence—and the websites we build for our clients—must serve as a model for inclusivity.

We aim to adhere to the Web Content Accessibility Guidelines (WCAG) 2.1 Level AA standards. These guidelines explain how to make web content more accessible for people with a wide range of disabilities.

Accessibility Features on Our Site

To help ensure a seamless experience, we have implemented several specific design and technical features:

  • UserWay Accessibility Widget: We utilize the UserWay Website Accessibility Widget. This software allows us to improve our compliance with WCAG 2.1. The accessibility menu can be enabled by clicking the accessibility icon that appears on each page.
  • Customizable User Interface: Through our accessibility widget, users can instantly adjust the website’s design to meet their specific needs, including increasing text spacing, adjusting line height, changing color contrast, and pausing animations.
  • Intentional Design: We consciously design our layouts with high color contrast, clear typography (including hyperlegible fonts where appropriate), and logical heading structures to assist those using screen readers or magnification software.
  • Keyboard Navigability: We work to ensure that all core functions of our website can be accessed via a keyboard for users with motor or visual limitations.

Ongoing Efforts

We recognize that accessibility is an ongoing journey. We regularly review our site and the sites we manage for our clients to identify and address potential barriers. Our team stays informed on the latest updates to the Americans with Disabilities Act (ADA) and international accessibility laws to ensure our marketing assets remain compliant and inclusive.

Feedback and Contact Information

We welcome your feedback on the accessibility of the InSIGHTful Low Vision website. If you encounter any barriers or have suggestions on how we can improve your experience, please let us know:

  • Phone: 503-757-1726
  • Email: sarah@sarahkowal.com
  • Mailing Address: 173 70th Ave., Clayton, WI 54004 USA

We try to respond to feedback within 2 business days.

Approval and Support

This policy was last updated on 5.21.2026